1. A sale that starts and stops by itself
In Cart Discounts, add a Limited-time sale and switch on Only between dates: November 27 to November 30. The discount applies in the cart with no code, and ends on its own after Cyber Monday. Spend more, save more (10% over $100, 15% over $200) shows shoppers "Spend $33.00 more to get 10% off" right in the cart. Guide: BOGO, bundles and tiered discounts.
2. A countdown bar on every page
Announcements Bar Pro puts the sale at the top of every page: a live countdown, a coupon code to copy and a button to the sale category. Rotate a few messages with the slider, and set start and end dates on the bar's Schedule tab so it stops on its own. Guide: a countdown everyone sees.
3. A free shipping bar
The AOV Progress Bar shows how much more a shopper needs for free shipping or a free gift, on product pages, in the cart, as a top bar or a floating bar, with products that help reach the goal. Set the first step a little above your usual order value, and check it matches your shipping settings. Guide: how to pick the free shipping threshold.
4. A spin-to-win wheel to collect emails
Spin to Win asks for an email, then hands out a prize you choose, like 10% off or free shipping, with the chance of each prize in percent. Use prizes that are real discount coupons in your store, with an end date after Cyber Monday. Guide: Spin to Win: prizes, chances and holiday themes.
5. Bundles on your best gift products
Upsell & Cross-Sell Bundles offers the products that go together, with a real discount for buying them together: frequently bought together, Buy X get Y, mix & match, volume discounts or a free gift over an amount. Start with your three best sellers. Guides: the Upsell guide, and Upsell vs Upsell AI vs Cart Discounts to pick the right one.
6. Sale labels on product pictures
Automated Product Labels puts a label on every product that is on sale, by a rule, with the discount filled in: write "{percent} off" and each product shows its own percent. Under When, switch on Only between dates so the label runs only for the sale weekend. Guide: Sale, New and Low stock labels.
7. Gift wrap and a gift message
Holiday orders are often gifts. With Advanced Product Options add gift wrap as a paid checkbox, and a gift message field that only shows when gift wrap is picked. Engraving can be priced per letter. Guide: gift wrap, gift messages and engraving.
8. Trust badges under the buy button
New shoppers find you through Black Friday deals and don't know you yet. Trust Badges & Payment Icons shows the payment methods your customers can really use, carriers and guarantees, under the Add to cart button and in the cart under the Checkout button. Guide: trust badges and payment icons.
9. A reminder for shoppers who leave
Black Friday shoppers compare stores in many tabs. When one heads for another tab, Cart Abandon & Reminder Popup shows their cart, how close they are to free shipping, and if you like a coupon and a countdown, with one click to the cart or checkout. Guide: win back abandoned carts. To send a ready cart with your sale products to your followers, see shareable cart and discount links.
10. Holiday shipping dates and time off
After the weekend the question becomes "will it arrive in time?". Put your last order date for Christmas delivery in the announcement bar. If you close over the holidays, We're Closed shows your holidays, a vacation notice with the date you are back, and lets you choose whether orders are still taken while you are away. Guide: holiday shipping deadlines and vacation mode.
After the weekend
Black Friday brings many first-time customers. A follow-up email with products picked for them and a personal discount code (Automated Upsell Emails), and a review request once the order is delivered (Automated Customer Reviews), turn them into second orders and reviews. Guides: follow-up emails after Black Friday and automated customer reviews.
The 15-minute version
- Sale dates set: November 27 to 30.
- Countdown bar scheduled to stop on its own.
- Free shipping step checked against your shipping settings.
- Wheel prizes valid until after Cyber Monday.
- Bundles on your three best sellers.
- Sale label with {percent}, only between the sale dates.
- Gift wrap and gift message on your gift products.
- Payment badges under Add to cart.
- Cart reminder on, with a coupon if you like.
- Last order date for Christmas in the bar; vacation days set.
Then look at a cart on your phone once a day over the weekend. More apps worth a look: must-have apps.
